VODAFONEAI CHALLENGE
CONCEPT DEMO / NOT A LIVE PROMOTION
CAMPAIGN ENTRY POINT / OWNED MEDIAPOWERED BY AXIOMA
NEW / PERSONAL AI EXPERIENCE

YOUR
VODAFONE
MOMENT

Upload one photo. Step into a connected moment made possible by Vodafone.

START
CONNECTED LIFE / AI CHALLENGE

YOUR
VODAFONE
MOMENT

Upload one photo. Step into a connected moment made possible by Vodafone.

6 CONNECTED STORIES15–25 SECONDSFREE TO CREATE
AI PERSONALISED / 9:16
01 / HOW IT WORKSONE PHOTO → ONE PERSONAL STORY

THREE STEPS.
YOUR MOMENT.

Fast enough for social. Controlled enough for a global brand.

01

UPLOAD

Choose a clear portrait from your phone.

02

PICK A STORY

Select the world you want to step into.

03

GET & SHARE

Receive your personal vertical moment.

02 / CHOOSE YOUR STORYCONTROLLED BRAND PRESETS

PICK THE WORLD.
MAKE IT YOURS.

Each story has a defined visual language, rhythm and brand-safe ending.

CONTINUE WITH FESTIVAL SIGNAL
03 / CREATE YOUR MOMENTFRONT-END EXPERIENCE DEMO
SELECTED STORY / 01

Festival signal

Be inside the headline concert moment — connected from the first beat.

1 / PHOTO2 / CONSENT3 / RESULT
04 / EXAMPLE OUTPUTVERTICAL / SOCIAL-FIRST

THE RESULT FEELS
READY TO POST.

Every output keeps the participant recognisable while the surrounding story stays controlled.

00:18
LIVE / EXAMPLE 01

Festival signal

00:20
SPORT / EXAMPLE 02

Stadium hero

00:22
TRAVEL / EXAMPLE 03

Roaming freedom

05 / WHAT THE CHALLENGE DELIVERSPERSONAL STORY · SHARING · PRODUCT ACTION
ONE NETWORK. THOUSANDS OF PERSONAL REASONS TO SHARE.
CHALLENGE FORMAT6 STORIES

A personal connected-life story built inside a controlled brand world.

DISTRIBUTIONOWNED + CRM + SOCIAL

Moments travel through Vodafone channels, creators, partners and participant sharing.

Final mechanics, eligibility, rights, rewards and distribution channels require brand approval.

06 / REWARDSTHE PRIZE CONTINUES THE STORY

CREATE IT.
MAKE IT REAL.

The strongest rewards turn the generated fantasy into a product experience.

01

Connected trip

A travel and roaming package built around one unforgettable live moment.

02

Live access

Concert or match tickets with a premium Vodafone experience.

03

Smart rewards

Devices, data boosts and digital bonuses for standout stories.

07 / COMMUNITYBEST CONNECTED MOMENTS

ONE CAMPAIGN.
THOUSANDS OF HEROES.

A moderated wall turns individual creation into social proof and a reason to return.

MAYA / 18SFestival signal
LEO / 21SStadium hero
SAM / 19SRoaming freedom
NOOR / 23SCreator live
08 / FAQ & PRIVACYCLEAR BEFORE UPLOAD

QUESTIONS,
ANSWERED.

What kind of photo works best?+

Use a clear, well-lit portrait with one adult facing the camera. Avoid sunglasses, heavy filters and group photos.

How long does generation take?+

This concept demo renders a preview in seconds. A live campaign would normally deliver the final video within a few minutes.

Can I download and share the result?+

Yes. The live experience is designed for vertical download and native mobile sharing after moderation.

How is my photo used?+

A production launch would use separate consent for generation, campaign entry and public display. Retention terms would be stated before upload.

How are winners selected?+

Final criteria, eligibility, territories, timing and prize conditions would be published in the official campaign rules.

READY WHEN YOU ARE

MAKE YOUR
VODAFONE MOMENT.

START THE CHALLENGE Concept demonstration only. Not an official promotion, partnership or live generation service. Final terms, eligibility, territories, privacy, rights and prizes require brand approval.
CREATE YOUR MOMENT